By Valerie Dennis Craven, Midwest Design Magazine, May 25, 2026
Full Article: https://midwestdesignmag.com/industry-news/how-builders-can-support-solar-curious-clients-in-minnesota/
Our team at TruNorth Solar was so happy to participate in this article from Midwest Design Magazine! One of our goals is to help ensure that homeowners and builders know their options when it comes to solar energy, and we want them to feel confident making informed decisions about their future energy costs.
Check out Valerie’s guide for builders, which highlights how rising energy costs are driving more Minnesota homeowners toward solar power and battery storage. It breaks down the critical role builders play in helping their clients navigate everything from solar equipment and warranties to the installation process itself.
Because setting up these systems takes some technical know-how with permitting and grid connections, the article touches on how builders can help their clients team up with trusted professional solar installers, which will help make going solar a breeze.
Valerie also discusses how, “Financially, solar panels may be more approachable than homeowners realize. Builders and installers can help homeowners understand their energy usage, the viability on their roof for solar, any offset potential, and available incentives.” By crunching the numbers on usage, upfront costs, and potential solar production, homeowners discover benefits like long- term savings on their energy bill and increased home resale value.
Again, this is just a quick summary of Valerie’s article. Please take a look at the full article, and the quotes from the TruNorth Solar team, here: https://midwestdesignmag.com/industry-news/how-builders-can-support-solar-curious-clients-in-minnesota/